RealFeedApp beta

Databricks valued at $190 billion

Arsalan Tavakoli-Shiraji from Databricks warns that technology alone does not sell itself and outlines common mistakes startups make when targeting large enterprise customers.

Field
business and funding
What they did
Arsalan Tavakoli-Shiraji, co-founder of Databricks, explains that having advanced technology alone is not enough for startups to succeed when selling to large enterprises.
Why it matters
The author warns that many young companies mistakenly believe their product will sell itself and highlights the difficulty of securing contracts with major corporations.
#enterprise sales#startups#b2b#databricks#customer acquisition

Read the original →